A Senior SEO Team That Will Deliver Under Your Brand
Why the Economics Make Sense
Four disciplines without four hires.
Link building, content, technical, and AI visibility are all discrete specialisms. One senior SEO commands $80,000 to $130,000 a year, and all four will cost you well over $300,000.
White-label tracks your spend against your pipeline
By contrast, white-label tracks your spend against your pipeline, scaling only in proportion to what you sell. And you control the price at which you pass the cost on to your clients.
The reputational risk is low.
Inexpensive agency delivery hurts you the moment a client discovers it, and your name appears on any deliverable anyway.
What the Programme Covers
White-Label SaaS Link Building
DR50+ contextual placements within your brand guidelines, from our 1000+ publisher network, across all of your clients and verticals, one link per domain.
White-Label SEO Content Writing
Specialist content production for your clients, at scale, in their voices, as your work.
White-Label Technical SEO
Senior technical SEOs delivering on core web vitals, schema, render blocking, migrations, and more, with documentation for your clients.
White-Label AI SEO
A production readiness audit and white-label service for citations, listicles, and monthly monitoring – a product you can resell today, with no internal capability required.
Custom Dashboards and Reporting
Agency-branded dashboards to share with your clients in real time, white-labelled PDF reports, and an option to use a subdomain of your domain, if desired.
A Dedicated Agency Account Manager
One point of contact who knows your agency inside and out, who can field questions directly from your clients, and who has your reporting preferences at their fingertips.
A Contractual No-Compete
We’re bound by contract not to solicit either your internal team or your clients, with no nebulous verbal assurances necessary.
The Referral Programme Separately,
you can refer work directly to us and earn recurring 10% commissions on any retainer we secure.
How Agency Pricing Works
Volume discounts on all services
Starter: 1–3 Clients
- Our standard rates for all services apply
- A 10% uplift for white-label branding and reporting
- All-inclusive packages available for content, link building, and technical SEO
Growth: 4–9 Clients
- 15% beneath our standard rates
- Priority access to capacity
- A dedicated account manager
- Quarterly partner reviews
Scale: 10+ Clients
- 20–25% beneath standard rates
- Dedicated volume agreements for your agency
- Two-weekly check-ins with your account manager
- Co-marketing support at the account level
Enterprise Agencies With Custom Requirements
- Custom multi-year commitments
- Annual capacity assurance
- Joint selling support on enterprise accounts
Who This Suits
A Good Fit For:
- Full-service marketing agencies that want to offer SEO without overhead
- SEO consultancies that need to scale beyond the founder
- Web agencies that want to resell SEO post-launch
- Design agencies that want to upsell their existing clients
- Growth agencies that outsource execution
- PR and content agencies that want to get into link building
- Brand agencies that manage enterprise portfolios
A Poor Fit For:
- Solo SEOs without an agency platform
- Agencies that seek to white-label budget work at low rates
- The categories we do not serve: affiliates, gambling, adult, pharma etc.
How the Partnership Works
01. Apply
Fill out the form below or email us. We'll review your application within five business days.
02. Partnership call
We'll discuss your agency, target clients, and capacity needs, and walk through the day-to-day details of the partnership.
03. Onboarding
Brand setup, reporting templates, dashboards, and your account manager. This usually takes one to two weeks.
04. First Engagement
You secure the first client, we deliver under your brand, and you retain full control over the relationship.
05. Scale
We scale with you as your pipeline grows, and we apply volume rates as your engagement count increases.
Apply for the Agency ProgramApply for the Agency ProgramWhat Agency Partners Say
White-Label Agency FAQs
It is specialist execution under your brand: your client will never know or communicate directly with us. It is an excellent way to offer a service you don't have the expertise or headcount to provide yourself.
No, and this is not just words: it is written in the contract. We cannot approach your clients.
You decide what price to charge your clients. As a rule of thumb, the markup for white-label SEO is 30-50% higher than the wholesale price. Some agencies double the rate depending on the services and their level in the value stack.
We operate under your brand for everything that matters to your client: reports, dashboards, and other deliverables. We also never communicate directly with your clients.
We can support agencies with SaaS, B2B, fintech, e-commerce, devtools, MarTech, and most other markets. We have writers and SEO specialists who operate across verticals with expertise in each.
The white-label model requires all communication to go through the agency, which makes sense because it's your clients. If direct specialist access is necessary, it will be a separate co-managed deal with a different scope of work.
There is no minimum commitment on the agency level for the Starter and Growth tiers: you pay for the work we do on a monthly basis. For the Scale tier, a commitment is required at the volume level.
We have the Referral Program for that. It has separate terms and it is entirely separate from the Agency Partnership, but it is also a great way to earn extra money by referring clients to us. You'll get 10% of the recurring revenue from the referred clients.
We have standard white-label MSA and NDA, which covers the basics: non-compete, IP ownership, and confidentiality.
Apply to the Agency Program
Add the Service Without Adding the Headcount
The call will help you understand how the capacity works, how much it costs, how branding is set up, who will manage the day-to-day communication, and confirm your agency's fit with our no-compete policy. The call usually takes about thirty minutes and is not binding in any way. Or email hello@ranklur.com with "Agency Partnership" in the subject line.
